Glossary entry (derived from question below)
Deutsch term or phrase:
Streufolder
Englisch translation:
mass mailing brochure
Added to glossary by
ArnoTranslat (X)
May 6, 2009 17:53
15 yrs ago
Deutsch term
Streufolder
Deutsch > Englisch
Marketing
Werbung/PR
This is in a list of different marketing strategies. I've encountered the term before, but don't remember how it is translated.
As far as I understand it, different sales brochures are sent randomly to households. Anyone have a suggestion?
As far as I understand it, different sales brochures are sent randomly to households. Anyone have a suggestion?
Proposed translations
(Englisch)
| 3 +1 | mass mailing pamphlet (or brochure) |
ArnoTranslat (X)
|
| 4 -1 | pamphlet distribution |
swisstell
|
| 3 | Distribution file |
Kphred
|
Change log
May 6, 2009 23:30: RegineMac changed "Edited KOG entry" from "<a href="/profile/1020236">RegineMac's</a> old entry - "Streufolder"" to ""mass mailing pamphlet (or brochure)""
Jun 8, 2009 17:00: ArnoTranslat (X) changed "Edited KOG entry" from "<a href="/profile/1020236">RegineMac's</a> old entry - "Streufolder"" to ""mass mailing brochure""
Proposed translations
+1
2 Stunden
ArnoTranslat (X)
Vereinigte Staaten
Native in Deutsch
Specializes in field
Related KudoZ points
:
16
Selected
mass mailing pamphlet (or brochure)
Streu = scatter. In ad terms, that's mass mailing. Your marketing strategy may direct into a different direction than mass mailing. It could be a take one at POS or some other way of untargeted distribution.
Folder = folder or pamphlet or brochure (not a flyer)
Folder = folder or pamphlet or brochure (not a flyer)
4 KudoZ points awarded for this answer.
Comment: "Thanks again, Arno. You helped me big time today! I like mass mailing brochures. "
-1
8 Min.
pamphlet distribution
random distribution by pamphlet
Note from asker:
| Maybe randomly distributed pamphlets would work... Unless there is a good solid marketing term for it. |
Peer comment(s):
| disagree |
ArnoTranslat (X)
: p.d. describes a way a pamphlet is distributed. I think the asker needs a term for the advertising piece itself.
22 Min.
|
|
I love disagrees from sources who do not offer anything more concrete and constructive to their "I think". Does this help the asker making a choice?
|
48 Min.
Distribution file
without more context, this is difficult to nail down, but I think that the term refers to the file (or folder) which deals with the distribution of those pamphlets.
Note from asker:
| This is not a file on the computer. They are brochures or pamphlets. That I know for sure. I believe they are randomly distributes, which is how I interpret the "Streu". |
| "distributed" of course (typo) |
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